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Or the service you provide is the best in the market, or you have some unique selling point. In order to make your services distinctive to customers and in the market to competitors, your marketing message must accurately address customer needs, in addition to the quality of your product, of course. As we mentioned at the beginning, marketing is the expression and promotion of a specific idea and not just a product.
If you adopt that principle in your marketing plan Chinese Europe Phone Number List from the beginning, you will find the desired connection between you and customers. This connection will necessarily create your branding, which will facilitate the marketing process in the future and the process of launching your new products on the market. In order to create your distinctive brand, there are steps you can follow. Learn about them in this article: What is brand identity and 6 steps to create it professionally . At the beginning of our introduction to marketing, there are simple examples through which you can understand how to make your marketing message effective. Such as the name of the product, the way it is written, its colors, and its logo, and this is the effective beginning in defining your product in the market.
There is a broader scope for this in terms of larger companies, as they also differentiate themselves through employee uniforms, or provide a good working environment through which they attract new employees and business partners. A successful example of distinctive marketing messages is the Adidas brand, where the name is accompanied by the slogan “Nothing Is Impossible,” meaning nothing is impossible. This slogan creates a distinctive message for the athletes targeted by the brand. Another example is the McDonald's brand, which is characterized by the slogan “I love it,” which conveys a message of love for the brand itself, regardless of its meals and the food it offers, which creates deep memories and feelings for its audience.
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發表於 2024-3-11 11:59:33